One of the major challenges facing internet businesses is trying to generate website traffic. Advertising on the web is often expensive. For some small businesses, advertising expenses can eat up a large chunk of profits. Some website owners find it too cost-prohibitive, mainly in the beginning phases of a business. However, not to worry, there are a number of ways to build website traffic for free. In fact, the opportunities for free advertising are virtually unlimited.

Here are four of the best ways to generate free traffic:

1) Composing and distributing articles. There are a few benefits to writing, publishing, and distributing quality articles. Firstly, generating traffic via search engines is free. Search engines level the operation field and allow every website owner an equal chance at getting web traffic. The secret is posting articles that are full of keywords that are relevant to your website. Secondly, the Internet is full with article distribution sites. You can write keyword rich articles containing links to your website and then distribute them to article distribution sites. Your post (s) is then made available for anybody on the web to post for free on their own sites.

2) Social bookmarking. Although these sites are fairly low traffic, this makes them affordable to use. It works similarly to the bookmarking feature on your browser's toolbar. The main difference is that using a social bookmarking site lets other Internet users to see your bookmarks. You can set up an account with one or more of the various social bookmarking sites on the internet. Then you bookmark pages from your site. You can add your own tags to each bookmark. This allows users to see what a particular bookmarked page is related to with one glance. Most sites allow you to use multiple tags for each bookmark. When a user wants to find a page about a particular topic, he can search through tags to locate relevant pages.

3) Ezine advertising. Making contributions to an ezine is another way to draw free traffic to your site. Ezines, the cyber equivalent of printed magazines, usually focus on a specific niche or interest. By contributing to an ezine that is specialized in the area of your business, you target web surfers with an interest in your product/service.

4) Join an online forum. This is another great idea to target the specific types of customers who might be interested in your services/products. There are a large number of these on the internet devoted to a variety of subjects. There are also online forums that are social in nature but may have sub-forums related to your business.

Some website owners feel overwhelmed with the task of submitting articles to directories for linkbuilding for linkbuilding like Ezines or trying to find relevant online forums. However, just a few hours of effort can actually lead to a big payoff when it comes to driving free traffic to your site. In fact, you may notice that you end up creating a snowball effect: the more links that you place, the more people that will find your site. At the same time, the more links that you post, the easier it is for search engines to find your site. The quicker the search engines find your pages, the faster they'll be indexed and ranked.

Once you're rated, you'll be exposed to even higher numbers of potential visitors and customers. For a start, since publishing articles for generating traffic via search engines costs nothing, why don't you try it today? The potential for web traffic is practically limitless as the submitted articles to directories are building quality backlinks to your websites.

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